Bud Light Disaster Continues To Unfold, Sales Plummet 23%, Worse For Bud

  • Bud Light, continuing to face backlash from consumers, saw another seven-day period of declining U.S. sales in the last full week of May.
  • For the week ending May 27, NielsenIQ data that Bump Williams Consulting provided to FOX Business showed that Bud Light posted a 23.9% decrease in sales on a dollar basis compared to a year ago.
  • The Anheuser-Busch-owned brand’s sales have fallen 24.5% in the past four weeks ending with that one, according to the data.
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