Chief-Eagles Finally Kickoff After Week Of Music, Hype, Gronk

  • While the game is the highlight of the year for football fans, it’s also a marketing and advertising Super Bowl, with best-in-class TV commercials featuring celebrities and lost of pregame and half-time music, including Rhianna, who will have center stage between the first and second half of the game.
  • Big name advertisers range from Netflix to Google and are paying as much as $7 million for a 30-second spot during the game, which will be watched by roughly 100 million viewers
  • In one ad, actor-singer John Travolta and others sing a T-Mobile themed version of “Summer Nights” from “Grease,” one of Travolta biggest movie hits.
  • Retired NFL star and four-time Super Bowl champion Rob Gronkowski hosted his own party earlier this week, Gronk Beach Phoenix, which featured singer Lil Jon and Diplo.

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