Panera’s Hand-Scanning Loyalty Test Technology Raises Privacy Concerns

Palm reader will determine if customer is part of Panera’s loyalty program

  • Bakery-café chain Panera plans to roll out palm scanners that can access customers’ credit card and loyalty account. 
  • Panera is expected to be the first national restaurant company to deploy the biometric-gathering technology, developed by Amazon and called Amazon One, which is used in airports, stadiums, and Whole Foods Market grocery stores.
  • A group of U.S. Senators in 2021 wrote to Amazon CEO Andy Jassy questioning Amazon’s data collection practices.
  • “In contrast with biometric systems like Apple’s Face ID and Touch ID or Samsung Pass, which store biometric information on a user’s device, Amazon One reportedly uploads biometric information to the cloud, raising unique security risks,” the senators wrote.
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