• When I spoke with Michael Seifert last week, he was in a celebratory mood. His app PublicSq (pronounced “Public Square”) had rocketed up the Apple App Store charts to become the third-ranked shopping app, and the 14th ranked app overall – higher than mainstream competitors like Amazon and Target.
• For Seifert, the founder and CEO of PublicSq, this was confirmation that the app’s mission to connect conservative shoppers with “values-aligned” businesses was making serious headway, and that his goal of creating a “parallel economy” was more than just a fringe effort.
• “There’s a real hunger for people to support local businesses, to support small businesses in general, to kind of get away from a globalist style of approaching the economy,” Seifert said. “There’s a real hunger to support products that have American interests in mind.”

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