- On Dec. 20, 2022, Topher Olive went to a McDonald’s in the town of Post Falls, Idaho, and ordered a limited edition “smoky” double quarter pounder BLT with fries and a Sprite. The meal cost $16.10, and he posted the receipt on TikTok.
- Even though he had ordered a novelty item, Olive’s video about a $16 McDonald’s order went viral, racking up hundreds of thousands of views. After a McDonald’s revenue report recently, the same post went viral again earlier this month, with at least a half-dozen news outlets — including the Washington Examiner, the New York Post and Newsmax — picking up the story of Olive’s pricey patty.
- These stories soon reached the White House Office of Digital Strategy, which tracked the meme as one of many exaggerated examples of the nation’s economic woes, according to a White House official, speaking on the condition of anonymity to reflect internal discussions.
