- The new mechanism added the word “Official” under verified accounts in addition to the traditional blue checkmark.
- Users with a blue checkmark either received the designation under the “previous verification criteria” or enrolled in Twitter Blue, a subscription plan introduced on Wednesday by which users can pay $7.99 per month for verification.
- After high-profile users expressed confusion and disapproval for the move, the labels were nixed. Musk remarked on Wednesday that he personally “killed” the idea.