Bean Counting: Starbucks Rewards Demands More Points For Free Drinks Due To Inflation

  • The changes occur months after prices for the Pumpkin Spice Latte, one of the brand’s most popular seasonal items, increased some 4% from the previous autumn.
  • Coffee prices in the United States have more generally increased 14.3% between December 2021 and December 2022, according to data from the Bureau of Labor Statistics, while prices for roasted coffee and instant coffee have risen 15.5% and 10.8%, respectively.
  • Overall food inflation reached 10.4% as of two months ago, considerably exceeding the 6.5% headline inflation rate.
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