President Joe Biden’s campaign is rolling out a new $30 million six-week ad buy in several swing states in a bid to capture crucial voting blocs ahead of November.
The ad campaign will air in Michigan, Pennsylvania, Wisconsin, Arizona, Georgia, Nevada and North Carolina, according to Politico, and aims to tout several Biden initiatives on “climate change” and abortion, as well as address concerns surrounding the president’s mental fitness.
The ad campaign parallels a wider administration effort to gain support among African Americans and young people as the president continues to lag behind former President Donald Trump in the polls.
