The nation’s snack producers aren’t getting anything past Cookie Monster. The insatiable muppet and beloved resident of Sesame Street is getting a high-level response after taking to social media to complain that his favorite treat is shrinking.
“Me hate shrinkflation! Me cookies are getting smaller,” the googly-eyed, furry blue muppet declared on X on Monday, tapping into an economic trend of the day. “Guess me going to have to eat double da cookies!”
The complaint prompted multiple U.S. senators and even the White House to weigh in on a move multiple years in the making that has seen companies scaling back on the size of products while keeping the price the same.
“C is for consumers getting ripped off,” the White House tweeted. “President Biden is calling on companies to put a stop to shrinkflation.”
Democratic Senator Sherrod Brown also chimed in, writing “big corporations shrink the size of their products without shrinking their prices, all to pay for CEO bonuses.”
“People in my state of Ohio are fed up — they should get all the cookie they pay for,” Brown added.
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