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Sports Apparel Giant Suffers First Earnings Loss In Over 30 Yers, Expects Tough 2024

(Wikimedia Commons)

German sportswear giant Adidas reported on Wednesday a net loss for 2023 and noted that revenues for North America will most likely struggle into 2024.

Total revenue for Adidas declined 5% in 2023, totaling around 21.5 billion euros, with the company posting a 75 million euro loss attributable to shareholders for the year and a 379 million euro loss in the fourth quarter, according to the results.

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